America’s Love Affair with Their Pets Continues to Grow
February 14, 2013 • Trends
Pet ownership is on the rise, and it’s fueling a $56 billion industry! It’s just further evidence of the trend of humanizing pets and the amount American’s are spending on their furry family members. This trend of pet humanization has encouraged new product innovations whch will be debuted at the Global Pet Expo, Feb 20th – 22nd in Orlando, FLA - here is a sneak peak at some FIDO fabulous companies and products that will be showcased at the event!
Nutri Dent® Complete from Nylabone® – Global Booth #1901
Most pet owners give their dog an occasional dental treat to freshen breath and help clean their teeth because brushing is such a hassle. But there hasn’t been a treat that both parents and pets can agree on – until now. The latest innovation from Nylabone, new Nutri Dent Complete is the first and only dental treat that’s clinically proven to clean teeth better than weekly brushing. That’s because its unique 360° scrubbing nubs are designed to fight built-up plaque and tartar – the number one cause of doggy breath – with every bite. But even the most effective dental treat isn’t worth much if it doesn’t taste great. That’s why these long-lasting treats are loaded with savory flavor and aroma dogs naturally crave. Caring pet parents will also be pleased to know these treats are made with natural, easy-to-digest ingredients, right here in the USA. So bad doggy breath doesn’t have to come between parents and pets, thanks to Nutri Dent Complete. It cleans like a brush, yet tastes like a treat.™
Spring NaturalsTM – Global Booth #3825
One of the most reliable sources a pet parent or retailer can turn to for knowledgeable nutritional advice is The Whole Dog Journal. So when this highly respected publication included the Spring Naturals family of canned dinners in their list of reviewed and recommended products in their October 2012 issue, it was a big deal! But The Whole Dog Journal is finding even more to love about this premium line of dinners for dogs, and added the Spring Naturals family of dry dinners to their elite list of recommendations in the February 2013 issue.
Spring Naturals dinners and treats for dogs are available in Whole Grain and Grain Free varieties. Catch a sneak peak of their line of new cat dinners at the Global Pet Expo! Visit their trade show booth (#3825) for more information on the line extension, which will begin shipping in May. Follow all of Spring Naturals’ latest news on their blog, Spring Dishes.
Lickety Stik® by PetSafe® – Global Booth #2757
PetSafe is redefining the treat category, again! Joining the Lickety Stik family of lickable treats are two new fun and functional additions that pets and parents are sure to lap up. Visit the PetSafe booth for an exclusive first look at the new Lickety Stik LiquiMints™ and Lickety Stik Gel, which will begin shipping to pet product retailers this May.
- Lickety Stik LiquiMints. Rewarding your pet with a liquid treat now boasts even more benefits. Lickety Stik LiquiMints retain the convenience and low calorie benefits of the original Lickety Stik for dogs, plus are specially formulated to include natural breath fresheners. The line will debut in three flavors, Winter Peppermint, Icy Spearmint and Cool Eucalyptus.
- Lickety Stik Gel. A new alternative to other higher calorie treats, the Lickety Stik Gel allows parents to reap the health benefits their pet needs and reward them at the same time. This one of a kind lickable gel treat comes in a Savory Chicken flavor and five health enhancing varieties – including Immunity, Bone & Joint, Skin & Coat, Digestive and Stress & Anxiety.
Wholistic Pet Organics® – Global Booth #3907
A purveyor of natural supplements and healthcare products for dogs, cats and horses since 1998, Wholistic Pet Organics has always insisted on using only the finest ingredients, the majority of which are not only Certified Organic, but are whole, unprocessed foods. Today, their line has grown to encompass over 60 products, each carefully formulated to offer outstanding potency, purity and palatability. Now Wholistic Pet Organics is proud to introduce an all-new line of super-palatable, cold-pressed soft chews – including Canine Complete, Feline Complete, Digest-All+, Run Free and WholeCran Intense. And since each batch is blended and packaged in this family-owned company’s New Hampshire facility, pet parents will love serving these healthful chews as much as pets enjoy snacking on them.
indigo™ by PetSafe® – Global Booth #2757
indigo is more than an intriguing color. Now it’s a family of wholesome treats for dogs that deserve the most functional, flavorful rewards. Once they’re captivated by the whimsical packages, caring pet parents will appreciate the fact that each of these treats contain premium ingredients and are made in the USA. Meet the indigo “dream team” that will be debuting at Global 2013.
- indigo Smokehouse Strips. Made with over 90% real meat, the only meaty treat of its kind that’s vacuum-sealed for freshness. Available in chicken and beef varieties.
- indigo Fresh Gel, Biscuits, Sticks and Floss Bones. An ingenious 4-step system that includes a Gel, Biscuit, Stick and Floss for an easy, effective alternative to the stress and mess of brushing their dog’s teeth.
- indigo Triple Chews™. The first dog treat that offers three incredibly healthy benefits in a single long-lasting chew with a moist center.
The Company of Animals – Global Booth #1583
Founded by Dr. Roger Mugford, an internationally renowned animal psychologist and trainer of Queen Elizabeth’s famous Corgis, The Company of Animals is dedicated to developing humane training and lifestyle products for dogs and cats worldwide. Dr. Mugford will be in attendance at the Global show, along with Nina Ottosson, designer of an award-winning line of interactive pet puzzles and mazes. Among the innovative products debuting at Global 2013 will be:
- GREEN. This “turf placemat” prevents aggressive gulping and turns mealtime into an interactive game.
- The Buster DogMaze. Improve eating habits with this clever feeding accessory that encourages pets to use all of their senses to “hunt” their food, significantly prolonging dining time.
- The Anxiety Wrap®. The original pet-calming pressure wrap will also be joining The Company of Animals’ family of critically acclaimed pet care brands.
Visit http://globalpetexpo.org/Default.asp for more information about the Global Pet Expo.
