Dogs Are Social. Owners Want Deals. Here’s Your Site!
February 25, 2011 • Trends
I was pretty excited when FIDO Friendly offered to let me guest post. Though we obviously have a lot going on right now, I knew it would be foolish to simply tweak something we’ve already shared on Pawsley Barks. Why? Because I’ve had so many people ask me to explain what, exactly, Pawsley is – so I figured I’d take this opportunity to clear the air!
Pawsley is an interactive social networking and social shopping experiment created for dogs, their owners, and people that sell dog-related services or stuff. It’s that simple! The idea came about as our pooch Maeby was sniffing around the web looking for a cool site to play. She couldn’t find one. Although we found a few virtual dog parks out there, none were created with the care and professionalism of a dedicated team that viewed the user experience and design as top priorities. But a social network for dogs isn’t a revolutionary idea, so we added some cool new twists to keep people (and pooches) coming back!
We wanted to create a fun-filled online destination for crazy dog lovers like us. At the same time, we knew we could leverage our collective love of canines to convince merchants to offer great deals to the Pawsley community. It would be a win-win! So we integrated these two concepts and developed an awesome experience that allows you to connect with others, share your best stuff, shop exclusive deals, and earn some cool ribbons!
While we treat Maeby like one of the fam, we know not all dogs are as fortunate. Wouldn’t it be great to create a fun user experience that actually gives back to the dog community? Throw a bone to hounds in need? Sure! So we coined 4% for 4 Paws. Pawsley will donate 4% of all proceeds to dog-related charities and causes throughout the country!
There you have it; the Pawsley story! The whole thing started back in August, and we’re pretty excited at how far it’s come. You can sign up here for the latest updates – we can’t wait to launch so you all can get your furry little paws on it!
-Mike, Founder | mike@pawsley.com
